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Social algorithms must change to protect children – Ofcom

May 8, 2024
in Business
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Social algorithms must change to protect children – Ofcom
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Other firms have not responded to a BBC request for comment.

Ofcom boss Dame Melanie Dawes said any company that broke the draft codes of practice would be “named and shamed”, and she made clear tougher action such as banning social media sites for children would also be considered.

Speaking to BBC Breakfast, Esther Ghey – whose daughter Brianna was murdered, aged 16, by two teenagers in February 2023 – said she believed Ofcom “really did care” about trying to get regulation right.

But she said the full extent of the problem remained unknown.

“I wonder how many children are actually struggling with their mental health, how many of them have been affected by self-harm that we don’t actually know about,” she said.

Lisa Kenevan, whose son Isaac died aged 13 after taking part in a “black out” challenge online, said the pace of change was not fast enough.

“The sad thing is the snail’s pace that is happening with Ofcom and social media platforms taking responsibility, the reality is there’s going to be more cases,” she told BBC Breakfast.

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