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How HR leaders can harness its power

March 18, 2025
in Human Resources
Reading Time: 5 mins read
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How HR leaders can harness its power
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In today’s organizations, the pace of change is relentless. From hybrid work models to evolving employee expectations and the rapid emergence of new technologies, the complexity of leading a modern enterprise has grown exponentially. Yet, while many organizations invest heavily in technology and process improvements, they often overlook the most powerful driver of transformation: their people.

For senior human resources leaders—particularly chief human resource officers—the ability to harness data-driven insights has become a distinct competitive advantage. Through people analytics, organizations can spot emerging workforce trends, make precise interventions to boost engagement and retention, and ensure that talent strategies fully align with business objectives. Here is how to move from raw data to decisive action in ways that create tangible, strategic value.

See also: 5 takeaways from Oracle’s HR analytics report

A successful analytics journey begins by identifying the workforce issues that matter most. These might include reducing turnover in highly specialized roles, closing skill gaps for an upcoming digital transformation or measuring the ROI for leadership development programs.

Dr. Catarina R. Dolsten, founder and CEO of Aktum Group

Whatever the goal, the first step is to define it clearly. Instead of broadly stating a desire to “improve retention,” for example, aim for a measurable objective, such as lowering turnover among mid-level managers by 10% within a year. By anchoring the process to specific, quantifiable targets, HR leaders can rally cross-functional support and demonstrate the bottom-line impact of their work.

However, getting that support requires buy-in from senior leadership—long before the first survey is sent or data is collected. When executives grasp that people analytics is a business strategy, not just an HR project, they’re more inclined to champion the process. Equally important is ensuring employees understand why they’re being asked for input and how results will be used. When trust is built up front, participation rates climb, and the data gleaned is more reliable.

Building a strong foundation using people analytics

A useful way to think about people analytics is to divide your organization into three interconnected layers: foundational practices, team dynamics and business results. Foundational practices include leadership behaviors, shared values and organizational climate. These elements create the “why” behind your people strategy. Team dynamics, in turn, reflect how employees collaborate, communicate and handle challenges. This middle layer reveals day-to-day realities—where resilience or turnover intention are revealed. Finally, business results capture performance markers such as productivity, innovation rates and profitability.

People analytics: How HR leaders can harness its power
Nick Rosemarino, managing director/senior consultant, Aktum Group

By examining all three layers, HR leaders can see how leadership practices influence team experiences, shaping measurable outcomes. For example, if a rigid leadership style stifles creative thinking, teams may not propose new ideas, ultimately harming project results. Identifying that root cause allows leaders to adjust behaviors for better overall performance.

Moreover, not all metrics are created equal; it’s vital to pinpoint the few that truly affect key outcomes. Often, employee engagement emerges as the strongest predictor of performance, so investing in ways to track and improve it can dramatically move the needle.

From raw data to real decisions

Data is only useful if it catalyzes meaningful action; otherwise, it’s just noise. When analytics reveals high turnover, for instance, the result shouldn’t merely confirm a known problem—it should also highlight why it’s happening, whether due to career stagnation, misaligned leadership styles or workload strain. A simple “What? So what? Now what?” framework can help:

  • What: The core findings, such as a notable spike in turnover among critical engineering roles.
  • So what: The potential impact—losing top technical talent could slow new product development.
  • Now what: Concrete steps, like revisiting promotion practices or offering more structured career paths.

By presenting data in business terms—“Here’s how these resignations could affect our market launch”—HR leaders make a compelling case for swift, targeted interventions. When the analytics process reveals not just the problem but also the likely solutions, executives and managers are more inclined to act promptly.

Embedding analytics into everyday work

One of the most common missteps is treating people analytics as a single, big project that ends once results are delivered. In reality, it should be an ongoing habit embedded in daily decision-making. Regular pulse checks—short, focused surveys or feedback loops—allow HR and line managers to stay ahead of problems, adapting before issues become crises. By continually monitoring engagement, workload balance and other key metrics, leaders can keep a real-time pulse on organizational health.

People analytics: How HR leaders can harness its power
Dr. Charles H. Jones, director of Strategic Innovation & Partnerships, Aktum Group

Equally important is closing the loop by celebrating and communicating wins. When a team successfully reduces voluntary turnover or dramatically improves engagement scores, for instance, acknowledging progress can reinforce momentum across the organization. Small acts of recognition—whether a company-wide note or a targeted team shoutout—build a culture of improvement and encourage employees to stay invested in providing honest feedback the next time around.

What people analytics means for HR leaders

People analytics provides the lens through which HR leaders can anticipate trends and address challenges proactively, but it only holds value when it sparks real change. By focusing on clarity of purpose, securing buy-in from senior leaders and employees alike, unifying data around the metrics that matter and committing to an ongoing cycle of measurement and action, HR moves from a reactive function to a strategic engine of growth, connected to business goals.

Data should guide both diagnosis and solutions—a principle that ensures each insight leads to informed decisions and meaningful interventions.

In a business landscape where agility can make or break success, people analytics becomes a vital compass. The payoff extends beyond lower turnover or incremental gains in engagement; it reshapes how organizations attract, develop and retain their most important asset—their people.

For CHROs and other senior leaders, the time to embed analytics into everyday operations is now. By transforming workforce data into decisive, sustained action, organizations can adapt more confidently and thrive in the face of constant change.


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