Marketing
The Best AI Tools on the Market for Productivity and Audience Growth, as Tested by HubSpot’s SVP of Marketing
2024 was the year of AI tools. Thousands of new apps launched — some just photo generators and gimmicks, others...
Stop Measuring These Vanity Metrics in Your Marketing Campaign
In 2021, I was put in charge of a literary blog’s marketing campaign. The blog was racking up page views,...
Using AI to Get Your Business Branding Right — My Favorite Tips and Tools
I grew up a Nintendo kid (and yes, that includes the original NES console and Duck Hunt Zapper). For those...
Brand Building Brilliance from Best Buddies
Before this week’s master found her path to the nonprofit sector, she worked with big brands like Pepsi, Frito-Lay, and...
Everything You Need to Know About the Principles and Types of Design
A basic grasp of design principles is useful for any marketer — maybe you’re part of a scrappy DIY team...
![What It Is & How to Do It The Right Way [According to Experts]](https://www.hubspot.com/hubfs/Untitled%20design%20-%202025-04-03T163531.949.jpg "What It Is & How to Do It The Right Way [According to Experts]")
What It Is & How to Do It The Right Way [According to Experts]
As a recent Philadelphian, I love that I live in a city teeming with diversity. As a result, many local...
Meet the Founder Who Raised $6.3M to Literally Make It Rain
While billionaires hoard water rights and investors play Monopoly with farmland, one 20-something founder is trying something completely different: creating...
Who Uses Reddit Anyway? A Deep Dive Into Reddit Users and What They Think of Marketing
The internet is full of opinions. But if you want to know what people really think — about products, brands,...
Reddit’s Growth Advisor on Finding Your Vertical-Specific SEO Strategy
Once upon a time, SEO was just SEO. (Cue Mr. Incredible meme.) Whether you were a billion-dollar national brand or...
How Autonomous Agents Solve Business Problems & Improve Customer Experience
When you hear the word agent, what do you think of? A real estate agent, an insurance agent, or even...
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