Welcome to Breaking the Blueprint — a blog series that dives into the unique business challenges and opportunities of underrepresented...
If you’d asked me early in my career to define what marketing is, I would have no doubts. “Marketing is...
The year I turned 30, I started a new job. The role was a management position and carried strategic responsibility...
The future of conversion rate optimization is here — and it’s driven by AI. From personalized video to scalable email...
Several months ago, I tested several AI logo generators and documented my experience. Then my friend Michael Randall, a graphic...
Between shifts in technology, the economy, and consumer behavior, 2024 has brought marketers a new level of uncertainty. I’m right...
When I think back to my school days when we were asked to complete research papers using good old-fashioned books...
Creating videos for Instagram has to be one of my favorite marketing tasks. From in-feed videos to Reels, Instagram Live,...
Welcome to “I Tried…,” the series where I try different marketing tools and strategies so you don't have to. In...
Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow...
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