Marketing

“Inclusive marketing is all about brands acknowledging the many ways that people are different,” says this marketing master. Her voice...

Engagement on social media is like mingling at a party. There could be tons of people in the room (read:...

A Microsoft study found that people spend 15% of the workday checking email— that’s about six hours a week squinting...

I have seen things I wouldn’t have believed even a few years ago. ChatGPT drafting content strategies from a three-sentence...

It's rare that a B2B marketer is funny on LinkedIn.  And not “posted a meme about ChatGPT taking over my...

2025 is upon us, and a new year brings new trends and new challenges. If you‘re a brand looking to...

Prior to launching my own marketing business, I worked at athletic apparel company Gymshark, driving our marketing strategy around community....

I’m fortunate to work on exciting marketing campaigns for fantastic Nickelodeon and Paramount+ titles. But I never forget that customer...

Facebook was born in 2004, and since then, countless other platforms have entered the social media arena. Still, it's prevailed...

I’ve spent decades analyzing shifts in marketing, but the rise of AI agents is the most disruptive one yet. These...