Marketing

PPC landing pages are the newest incarnation of an age-old sales problem: How do you keep warm bodies in their...

Though generative AI is everywhere, the fear around the state of AI is real. From our survey of 1350+ business...

Webinars, video campaigns, and social media posts are relatively new channels for marketers to reach their customers. Still, I don’t...

When you want to reach a global audience, turn to international PPC. PPC, or pay-per-click, campaigns have long been an...

Did you know that roughly 800,000+ people search “plumbers near me” on Google a month? That’s a lot of demand...

As I sit here wrapping up this blog post, I've gotten stuck trying to come up with a snazzy, but...

Several years ago, we published a public beta of the HubSpot Culture Code slide deck. This deck started out as...

Born in the digital age, "Inbound Marketing” is nearing its 20th birthday. HubSpot Co-founder Brian Halligan coined the term in...

In the fiercely competitive landscape of online lifestyle and e-commerce brands, where promoting numerous products puts you in direct competition...

Confession: Back when Facebook first rolled out Graph Search in 2013, I was a little disappointed. The conversion path for...