Marketing

A/B testing the pricing for your product is a little bit like Goldilocks. Too high, and you could alienate the...

When you create an email using a drag-and-drop or module-based tool, you're actually generating an HTML email. There are two...

So you’re working on your resume. Maybe you haven’t submitted your updated resume anywhere yet, or maybe you have, and...

Microsoft Excel remains the go-to option for many businesses to perform data calculations and create charts based on the results....

Among listeners, podcasts are more popular than ever. But from a business standpoint, the industry has lost its way. The...

Keep it simple, stupid. We don't mean to offend you — this is just an example of a great slogan...

It’s a reality we can’t ignore: Customers are increasingly exploring different brands and shopping options. Product unavailability and depleted inventory...

Meta has an answer to Twitter, and it's Threads. The social media conglomerate launched Threads in July, and the platform...

On any given day, most of our email inboxes are flooded with a barrage of automated email newsletters that do...

As William Shakespeare once wrote, "To be or not to be, that is the question." Marketers have a similar classic...