Mr Charlebois says the pub has introduced drinks promotions, installed an aerial for HD television streaming, and “got all the benches out of the basement”.
If England win, he believes the pub – and the nation – will benefit.
“People are going to go nuts, which is great for the country. We need a little bit of good news.”
Lots of other businesses are also hoping their Euros boost will continue on the weekend:
Lidl expects a 20% spike in BBQ meat product sales over the weekend
Pub and bar revenue will see a £120m boost, says trade group UKHospitality
Asda has recorded a sevenfold increase in searches for England-related products
‘TV’ was the most popular search term for Argos in July
An extra 10 million pints will be poured in the match build up, says the British Beer and Pub Association
Tesco predicts four million packs of beer and cider will be snapped up between Friday and Sunday
Supermarkets are also adjusting their opening hours to give their staff a chance to watch the game.
Tesco and Sainsbury’s will close all their smaller convenience stores at 19:30, half an hour before kick off.
Meanwhile Lidl will open its shops in England an hour later on Monday, so those who have celebrated late the night before can still make it in.
However, while pubs and shops forecast a boom, gigs and festivals may see a drop in attendance from England fans.
“They are understandably adjusting their plans,” said Richard Davies, founder of ticket resale marketplace Twickets, which he says has seen a rise in activity.
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