M&S is not alone in looking to repair services as a way to seemingly embrace and encourage sustainability.
In January, Sojo took up a permanent space in Selfridges on London’s Oxford Street to provide customers with access to its clothing repairs service. The central London department store also gives shoppers access to handbag and trainer restoration services.
Japanese fashion retailer Uniqlo, perhaps best known for its viral shoulder bag, offers clothing repairs and additional services such as embroidery for Uniqlo items at six of its UK stores.
John Lewis has made its fashion rental service and recycling scheme a key part of its consumer-facing sustainability strategy, alongside accepting and reselling pre-loved products such as electronics and furniture.
High Street stores Primark and H&M provide customers with online guides for repairing and maintaining their clothes, such as how to sew buttons and zips on to items or rework them entirely. Primark has also held free repair workshops for customers across the UK and Europe since 2022.
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