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Married at 28, divorcing at 29 — how I learned to own the narrative

October 14, 2025
in Marketing
Reading Time: 10 mins read
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Married at 28, divorcing at 29 — how I learned to own the narrative
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At 28, I thought I was building the life I’d always dreamed of. I got engaged, shared it with my audience, and then brought them along on the journey. Over 10 million people watched my “Get Married With Me” video across my platforms. It was one of the most beautiful moments of my life, magnified by the fact that I had built this level of trust and connection with my community.

But a year later, I wasn’t preparing for another celebration. I was preparing for a divorce. The person I had married misrepresented who they were on nearly every level. Behind the curated moments and public smiles was a predatory relationship.

I took what could have been my deepest humiliation and turned it into a story of resilience. I launched my “Married at 28. Divorcing at 29” TikTok series. I wasn’t sensationalizing my heartbreak. Instead, I was reclaiming the narrative and processing what had happened to me in the most honest way possible.

Here’s why I decided to share my experience and how the experience shaped my career as an influencer.

Table of Contents

Choosing to Go Public

When your life unravels on a stage that big, silence feels tempting. Hiding feels safe. But, silence doesn’t set you free. Truth does.

I decided to go public about my divorce because, as a creator who prides herself on authenticity, I don’t believe in only sharing the good and hiding the bad. My audience saw my engagement, my wedding prep, and even the most intimate moments leading up to the big day. To omit the ending would have felt dishonest.

christine elizabeth aka the finance baddie

Authenticity is what has helped me secure brand partnerships, and I view it as my duty to show the full spectrum of my story. What I’ve found is that the best brands don’t shy away from what’s real. Instead, they embrace it. In fact, many of the opportunities that have come my way have been from brands drawn to my unfiltered storytelling.

When I announced my divorce, I didn’t do it in a breakdown video. I did it in partnership with OSEA – a skincare brand I genuinely love. The tagline was simple: “Glowing Through Divorce.” In my campaign with OSEA, I was able to weave my real-life journey into the promotion of their products.

own the narrative, christine elizabether osea partnership

Source

These are the collaborations that resonate most, because they aren’t manufactured. They are born out of alignment. When they recognize that authenticity sells, brands are rewarded for their honesty with audience trust.

My partnership with OSEA wasn’t just marketing. It was a declaration.

I was showing my audience that even in the middle of betrayal, deception, and pain, I could choose light. I could choose to nourish myself, to take care of my body and spirit, and to glow from within.

And that’s what people connected with. Not the perfection of my past, but the courage to live in the truth of the present.

Courage That Inspires

honesty creates community, and community creates longevity. my credibility as a creator hasn’t been damaged by sharing my divorce. in fact, it has been strengthened.

Since I began telling my story, tens of thousands of women have reached out to share their own. Some even confided that my transparency gave them the courage to finally leave abusive, narcissistic, and predatory relationships. Others admitted they hadn’t even realized they were in one until my videos gave them language for their experience.

Men, too, have reached out — many recognizing the patterns of deception, gaslighting, and emotional sabotage in their own lives.

The messages flood in daily. Comments pour in on every post. And what I’ve realized is this: When you speak truth, you give others permission to do the same. You create connection not just through relatability, but through liberation.

That is why audiences resonate so deeply with this story. Because it doesn’t just entertain … it validates. It reminds people they aren’t alone. That exposure is often the first step toward freedom.

And from a professional standpoint, my experience reinforced one of the most important lessons of my career: honesty creates community, and community creates longevity. My credibility as a creator hasn’t been damaged by sharing my divorce. In fact, it has been strengthened.

Brands haven’t pulled back because of my vulnerability. They’ve leaned in. They’ve seen that authenticity deepens trust, and trust is the currency of influence. That’s why partnerships like my campaign with OSEA, or even my divorce announcement with a skincare brand, resonated so strongly.

When content is rooted in truth, it doesn’t just sell products — it builds belief.

Lessons I’ve Learned

This season of my life has been a personal reckoning, but it has also been one of my greatest professional case studies. Here’s what I’ve learned:

  1. Truth liberates. Honesty and owning a story puts the power back in your hands. When I exposed what happened to me, I wasn’t just freeing myself from silence. I was reclaiming my credibility.
  2. Exposure is a form of healing. What thrives in secrecy loses its grip when brought into the light. In both life and business, addressing issues head-on creates more trust than pretending they don’t exist.
  3. Pain can be transformed. What was meant to break you can be reshaped into something that empowers both you and others. For me, that transformation became my viral divorce series — and it deepened audience loyalty.
  4. Credibility flows from authenticity. Audiences can tell when you’re hiding. Brands can too. The more transparent I’ve been, the stronger my partnerships have become.
  5. Protect your professional image by leaning into the truth, not running from it. When unexpected events occur, silence leaves room for speculation. By being proactive, I controlled the story instead of letting it control me.
  6. Bring brands into the story instead of shutting them out. My most successful partnerships during this season came from brands that allowed me to weave my reality into campaigns. Instead of pausing opportunities out of fear, I collaborated with partners who saw the power in authentic storytelling.
  7. Crisis can strengthen connection. What feels like a professional threat can actually elevate your brand if you navigate it honestly. My divorce could have been a liability, but it became the foundation of a new theme — Glowing Through Divorce — that resonated with millions.

brands haven’t pulled back because of my vulnerability. they’ve leaned in.

From Survival to Strategy

I got married at 28 and began getting divorced at 29. I was entrapped in marriage fraud. But by exposing the truth, I turned what could have been my greatest shame into my greatest source of power.

This isn’t just about divorce. It’s about the freedom that comes from living authentically, from speaking the unspeakable, and from refusing to let someone else write your story.

There’s a lesson here that extends beyond personal life: Truth builds trust.

What I lived through was predatory and deceptive, but the way I shared it became strategic. People didn’t just watch for updates. They watched because they saw themselves reflected back. They found courage in the cracks of my story.

And that bond — raw, unfiltered, undeniable — is why my content didn’t just withstand the storm. It grew.

That bond is also why brands have been eager to work with me. Credibility in today’s landscape doesn’t come from projecting a façade. It comes from living in your truth. When people see you own that truth, they don’t just follow you — they invest in you.


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