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Tech talent solutions: The Latin America advantage

February 14, 2025
in Human Resources
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Tech talent solutions: The Latin America advantage
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As companies face mounting pressure to balance costs with tech talent acquisition, Latin America (LATAM) has emerged as an increasingly attractive solution for U.S. businesses, according to research from Deloitte and Randstad.

The appeal begins with simple geography. Unlike with traditional offshoring to Asia, Latin America offers time zone alignment that enables real-time collaboration. According to DevSavant CEO Daniel Peña, a manageable time zone differential and the proximity to major U.S. cities make meetings and travel practical, fostering stronger working relationships.

He says this advantage is particularly valuable for companies in scale and growth mode, especially during M&A and startup situations. This shift represents more than just a cost-cutting measure, says Peña; it’s a strategic reimagining of how companies can build their technical workforce in the modern era.

LATAM’s tech talent strengths

Research from Deloitte reveals the region’s substantial technical foundation. Latin America has developed a robust technical talent pool, with Brazil and Mexico alone hosting over 2.2 million software engineering professionals. The pipeline continues to grow, with these countries producing more than 350,000 new engineering graduates annually.

Particularly noteworthy is the region’s expertise in cloud-native technologies: Deloitte cites that over half of Mexico’s engineers specialize in critical roles like full-stack development, back-end, front-end, cloud and mobile engineering.

“We have seen major international employers—including global technology, retail and consumer goods, banking, manufacturing and automotive companies—take action to establish an engineering presence in LATAM markets such as Mexico, Colombia, Costa Rica and Brazil,” wrote Deloitte researchers.

The cultural dynamics are equally compelling, according to Randstad’s 2025 Workmonitor. Latin American talent demonstrates an exceptional commitment to professional growth, with 50% prioritizing AI training—higher than other global regions. They also show strong trust in their employers for professional development, a measure exceeding the global average.

The workforce in Latin America also exhibits strong ethical standards and professional values, Randstad reports. More than half of workers express a desire to align with companies that share their social and environmental values. They’ve shown they’re willing to act on these principles, with 54% having left toxic workplaces—a higher rate than other regions.

HR tech in the news

HCM platform HiBob has announced its acquisition of Mosaic, a cloud-based financial Planning and Analysis platform, pending closing conditions. This partnership will create an integrated financial planning and HR solution.

Payroll and HR company Deel announced that new investors, including General Catalyst and a sovereign fund, purchased nearly $300 million in company secondaries. The company also reported an $800 million run rate as of December 2024—up 70% year-over-year—and over two years of profitability.

DailyPay has named Deepa Subramanian as chief financial officer and Ken Brause as chief administrative officer, both reporting to CEO Stacy Greiner. Subramanian, formerly with Uber and Uber Eats, will lead DailyPay’s Finance team. Brause served as CFO since November 2023.

The Learning Forum, in partnership with Reejig, has launched The Work Design Collaborative, a new initiative for senior HR leaders shaping the future workforce. This forum unites HR leaders to share strategies on AI adoption, workforce transformation and work process redesign.

More from HR Executive

HR Executive and HR Tech announce the 2025 Top HR Products of the Year competition. Eligible solutions must be developed within the past year and available by September 2025. Up to 20 winners will be selected in July 2025 and honored at the HR Tech Conference, held Sept. 16-18 in Las Vegas. Submit by April 23, 2025.

Despite the growth of AI tools, research shows tech could better support benefit communication. MetLife research shows 73% of employees want more benefits education, but less than half of employers use technology for it. Vlad Gyster, CEO of Airbo, believes AI can personalize and improve benefits communication—find out why.

Heather Jerrehian, vice president at ServiceNow, emphasizes that organizations must prioritize workforce planning centered on employee skills development, using AI throughout the process. She adds that companies investing in learning and development will gain a strategic advantage.


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